Posts Tagged ‘website’

Social Media For Health Care Professionals

Social Media for Heatlth Professionals

Have you been hearing that you need to be using social media (or social networking) for your practice? Heard people talking about twitter, Facebook and Web.20 but haven’t got a clue what they are talking about let alone how you should use it for your practice? Here is a quick guide to introduce you to the aspects of social media and how you can begin to use it to market your practice

There is a saying that says that the more you give, the more you will receive? This is absolutely true when it comes to understanding how social media marketing can benefit your practice.

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55 Ideas For Your Twitter Updates

55 Ideas For Your Private Practice Twitter Updates

55 Ideas For Your Private Practice Twitter Updates

I have just found this great list of 55 ideas for Twitter updates from smartcompany and thought you find it useful!

Happy tweeting!

Carolyn

55 ideas for Twitter updates

  • Announcement of sales, specials and discounts
  • Welcome a new staff member
  • Promote a new product line
  • Recruit members for a focus research group
  • Run competitions and giveaways Read the rest of this entry »

Are you talking to your clients for free with Skype?

Talk to your clients free with Skype

I have been asked today if a health professional should be using skype for her business?

My answer is a huge – YES!

We suggest that every Health & Wellness professionals should get a free skype account

What Is Skype?

Skype is an Internet Phone System that allows you to use your computer to call any landline or cell phone in the world.

Plus you can call any other Skype user from anywhere around the world for FREE.

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Effective Writing For Your Website

Writing For Your Health Care Website

Writing For Your Health Care Website

We all now pretty much get it that we need to have a website to be an effective health practitioner. I mean when did you last look for anything without checking it out on the web first?
So once you have your site you really need to focus on how to effectively write for the web

Writing for the web is totally different to writing for printed matter. We tend to scan content on the web hunting for the information we’re after, as opposed to reading word-for-word. As a result of this, there are certain guidelines you should be sure to follow when writing copy for your website:

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Why Do I Need A Website?

At IntoFocus we believe that in today’s market everybody needs a website. There are many people in practice that don’t believe that they need a website. They believe that it is too hard and too expensive.  WE DISAGREE! We believe that you are selling yourself short if you do not have a website, because you are not using one of the most powerful and cost effective ways in which to market you and your services.

The advantages of having a website are as follows:

  • It makes you look more professional
  • People will think that you are an expert
  • You can look larger than you actually are
  • It is advertising that is there 24 hour a day, seven days a week, 365 day a year.
  • Its sole reason for being is to promote you and sell your products that will help others
  • People from all over the world can find out about you
  • You can change you website as your business changes
  • It can increase your sales as clients can visit your website, learn more about you, your services and the benefits available without you having to be there
  • You can sell products from your website and hence begin to generate a passive income and increase your profits!
  • You can register you website with search engines so that you can enable people who were never looking for you to find you
  • Create new business opportunities that you may not before considered through enquiries from your website
  • Send e-newsletters and promotions so you can keep in touch with your clients and contacts on a regular basis

We hope you now agree that all private practices that want to grow & succeed should have a website?!

Want Help Designing and/or Using a Web Site?

If you don’t have the time or interest in developing your own web site, IntoFocus can develop a high-quality, effective web site for you.  See IntoFocus’ website offerings for more information

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Why should I use Web 2.0 & Social Media?

Go to this link to see a great presentation on why you should be using Web 2.0 & social media to grow & market your private practice:

http://www.marketersmanifesto.com/betterthangoogle/twitter.html

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